I received this question in an artist’s forum and I wanted to share: “I am located in a rural area and want to sell more art from my studio, in fact all of my sales last year came this way. How can I increase attendance and response?” Cindy There are countless things you can do… Continue reading
Browsing Category Art Marketing
Three Simple Tips on How to Deliver a Powerful and Persuasive Speech
“It usually takes more than three weeks to prepare a good, impromptu speech.” Mark Twain, American Author and Humorist I’m going to share with you three very simple tips that will make any speech a good one, regardless of what field of business you are in. Most people dread having to give speeches. It’s a… Continue reading →
Don’t Make This Mistake When Selling Art – Connecting with Collectors Series
ONE MAJOR KEY TO CONNECTING WITH COLLECTORS: SOLVE THEIR PROBLEM! Last month I almost lost sale on a large painting, and admittedly it was my fault. But I learned a lesson and luckily, I was given a second chance. Here’s what happened: We thought we would try something new at Drew Brophy studios this holiday… Continue reading →
Self Promotion is NOT a Dirty Word – 11 Ways to Market Yourself
IF YOU DON’T PROMOTE YOURSELF, WHO WILL? Self-Promotion sounds like a dirty word to some people. I know many who have a livelihood that depends on marketing, yet they resist it. But if you look at all of the people who have found success without the backing of a big company or a trust fund… Continue reading →
When is it time to Quit – Throwing in the Towel
“Don’t let the fear of the time it will take to accomplish something stand in the way of your doing it. The time will pass anyway; we might just as well put that passing time to the best possible use.” ~Earl Nightingale An artist friend sent me this two-part question, which is a GREAT topic… Continue reading →
Dont be a Monster – How to Get a Gravatar
If you’ve ever wondered why some people who comment on blogs have a lovely little picture of themselves while other commenters are given a Monster gravatar, I’m going to clear that up for you. (If you don’t know what I’m referring to, see the screen shot further down this page – taken from one of… Continue reading →
Success Formula From Live Painting Artist Michael Pukac
“I do a lot of research on other artists.” Michael Pukac, successful Los Angeles artist. One of the best ways to create your own success is to emulate someone else who’s already done it. Study them and their formula. Then put it to work for yourself. I’m going to share with you an inspirational story… Continue reading →
Pimping your Art and Why Art Licensing Makes Sense
I always say that “art licensing is working smarter, not harder.” But there are a few things you need to know, first. I’ve written about it many times before, like the time an artist called and asked me “A skateboard Co. wants to license my work. What do I do?” I’ve also written a list… Continue reading →
Four ways keep your supporters coming back
4.) GIVE SOMETHING UNEXPECTED: On my fridge is a picture of me and Drew and our son Dylan. It’s what prompted me to write this post. That photo was one of those little extra gifts given to us by photographer Michael R Foley. We hired him for a photo shoot last year and his proposal… Continue reading →
Say Yes! To All Opportunities for Media Exposure
“When someone offers you something, take it! When an opportunity arises, seize it!” Journalists and television programmers are always looking for someone interesting to feature, and as a creative professional, you have one advantage over most other business owners: you’re interesting! Talented writers, artists and photographers have a mystery about them, and the rest of… Continue reading →
Ten Keys to an Artists Success
“The key to success is to focus our mind on things we desire, not things we fear.” Brian Tracy Why are some artists more successful than others? Have a look at what they’re doing and you’ll find your answer. I gave a lecture on the following Keys to Success for Artists in Westminster, CA. Later… Continue reading →
Eight Things You Must Do When you Sell An Artwork
“It’s all about connections. I want to connect with people; I want to make people think ‘Yeah, that’s how I feel.’ Carole King, Musician There are a few steps to take when you’ve made a sale of your artwork. The most important is to make a meaningful connection with your new collector. After all, the… Continue reading →