During a negotiation, it would be wise not to take anything personally. If you leave personalities out of it, you will be able to see opportunities more objectively. Brian Koslow From deal making to buying Gucci purses in the streets of New York, negotiating is a part of life. And yet, many of us are… Continue reading
Browsing Category Entrepreneur
Self Promotion is NOT a Dirty Word – 11 Ways to Market Yourself
IF YOU DON’T PROMOTE YOURSELF, WHO WILL? Self-Promotion sounds like a dirty word to some people. I know many who have a livelihood that depends on marketing, yet they resist it. But if you look at all of the people who have found success without the backing of a big company or a trust fund… Continue reading →
How to get Free Press – The Art of the Press Release
I’m a bit of a media call girl, I must admit. A huge amount of my effort goes into public relations, all with the goal of building up the brand of Artist Drew Brophy through media exposure. Why? Because exposure = popularity = interest = fans = sales = success. The hard to swallow truth… Continue reading →
THREE REASONS TO EXHIBIT AT A TRADE SHOW
I have a pet peeve: Leaving a message for someone and then the person doesn’t return my call. Nothing makes me more frustrated! Have you ever tried making a call to someone you want to do business with, and you just can’t get them to come to the phone? You leave a couple messages, and… Continue reading →
How to get Paid More – 5 ways to Become Indispensable
“When a person with money meets a person with experience, the person with the experience winds up with the money and the person with the money winds up with the experience” Harvey MacKay Recently we had a day of shooting for The Paint Shop. As a producer, it’s up to me to get releases signed… Continue reading →
What You Do is Your Art
“ART IS WHAT YOU CALL the thing an artist does. It’s not the medium or the oil or the price or whether it hangs on a wall or you eat it. What matters, what makes it art, is that the person who made it overcame the resistance, ignored the voice of doubt and made something… Continue reading →
How to Avoid Entering into a Bad Business Deal
“In business a reputation for keeping absolutely to the letter and spirit of an agreement, even when it is unfavorable, is the most precious of assets…” Lord Chandos Often I get this question from my entrepreneurial friends: “How do you avoid getting into a bad business deal?” My smarty-pants response is “Don’t sign deals with… Continue reading →